Custom sneakers · OEM / ODM

Custom sneakers,
built for
your brand.

From the first sketch to the finishing stitch. Bring your footwear collection to life with custom materials, considered details and your own identity.

OEM / ODMFLEXIBLE DEVELOPMENT
Your labelYOUR BRAND, EVERY DETAIL
End to endDESIGN THROUGH DELIVERY
THE FOOTWEAR STUDIOVOL. 01 / CUSTOM SERIES
MS — 001DESIGNED AROUND
YOUR IDENTITY
01 / UPPER
Materials & colour
02 / OUTSOLE
Shape & construction
YOUR IDEA · OUR NEXT STEP
SELECTED SILHOUETTEThe Retro Runner
MATERIALS · COLOURWAYS · LOGOS · SOLES · LACES · PACKAGING — MADE YOURS.
The collection

A silhouette for
every direction.

Start with a style that speaks to your audience. Then make it unmistakably yours, from the upper to the outsole.

06 / SELECTED STYLES
MS / 001Customizable
sport / custom series

Retro Runner

Mesh panels, tonal overlays and a sculpted everyday silhouette.

MESH / SUEDE
MS / 002Customizable
sport / custom series

Trail Sneaker

Technical layers and a rugged profile, made for a bolder direction.

TECHNICAL / LAYERED
MS / 003Customizable
lifestyle / custom series

Graphic Low Top

A clean low-top base with a full canvas for your brand artwork.

PRINT / PRIVATE LABEL
MS / 004Customizable
canvas / custom series

Canvas High Top

A timeless high-top silhouette with a quietly confident finish.

CANVAS / HIGH TOP
MS / 005Customizable
lifestyle / custom series

Court Classic

A low-profile court shape with a tonal, monochrome attitude.

LOW TOP / TONAL
MS / 006Customizable
canvas / custom series

Printed Slip-on

An easy everyday shape for expressive prints and capsule collections.

CANVAS / PRINT
Make it your own

One shoe.
Every detail, yours.

A great collection is more than a logo. Build a coherent identity through materials, colour, construction and the final unboxing.

UPPER / LINING / TONGUE / INSOLE
OUTSOLE / LACES / HEEL / SHOE BOX
COMPONENT STUDY / 01MYSTYLESTEP
Mesh, suede, leather, EVA and canvas material options
Material matters.

Mesh, suede, leather, canvas and sole compounds. Choose the textures that bring the right balance of feel, function and character.

Footwear pattern development on a shoe last01 / LAST & PATTERN DEVELOPMENT
A craftsperson stitching footwear components02 / CUT & STITCH
Sneaker assembly and finishing03 / ASSEMBLE & FINISH
The making

Good shoes begin
with the details.

Paper patterns. Material swatches. The curve of a sole. Develop your collection around the decisions that make a shoe feel right, look right and carry your brand.

01

From your brief

A new concept, a reference pair or a ready-to-brand silhouette.

02

Through a physical sample

Review the shape, fit, materials and finish before the next step.

03

To a complete collection

Carry the same identity from the tongue label to the shoe box.

Follow the process ↗
From concept to collection

Your idea. A clear way forward.

A shared brief, a tangible sample and a considered production plan. A step-by-step path to your own footwear.

01

The brief

Share a sketch, a reference pair or the direction for your collection.

IDEA / AUDIENCE / TARGET
02

Design & materials

Define the silhouette, materials, colourway and brand details.

SHAPE / SWATCHES / LOGO
03

Sample making

Bring the design into a physical pair for a closer review.

PATTERN / LAST / FIT
04

Refine & approve

Review the sample and confirm the specification for the next stage.

DETAILS / COLOUR / FINISH
05

Produce & check

Move through cutting, stitching and assembly to the agreed standard.

BUILD / INSPECT / MATCH
06

Pack & deliver

Complete the packaging and prepare your collection for its next step.

LABEL / BOX / DISPATCH
Quality, considered

The details
are the standard.

Use the approved sample as the point of reference. Check the components, construction and presentation that define the finished pair.

01 / MATERIAL

The right components

Match the upper, lining and sole to the approved specification.

02 / CONSTRUCTION

A considered build

Review seam alignment, assembly and the finish of each component.

03 / IDENTITY

A consistent signature

Check logo placement, artwork and colour against your design.

04 / PRESENTATION

A complete pair

Review paired sizing, cleanliness, labels and the final packaging.

Custom shoes, in the real world

Different stories.
One personal touch.

For brands, teams and everyday stories. Discover the colour, individuality and creative possibilities of custom footwear.

Colourful custom sneakers held by their wearerCUSTOM FOOTWEAR / 01
Colour without limits01 / 08
A woman showing a custom branded sneakerCUSTOM FOOTWEAR / 02
Made for a brand02 / 08
An artist holding an illustrated custom high-top sneakerCUSTOM FOOTWEAR / 03
Art in every step03 / 08
A custom printed sneaker with a personal photo designCUSTOM FOOTWEAR / 04
A personal story04 / 08
Personalized high-top shoes with an aircraft designCUSTOM FOOTWEAR / 05
A unique point of view05 / 08
A wearer showing a playful yellow printed sneakerCUSTOM FOOTWEAR / 06
Playful by design06 / 08
Custom printed footwear worn outdoorsCUSTOM FOOTWEAR / 07
Everyday expression07 / 08
Coordinated printed shoes and clothing for a dance performanceCUSTOM FOOTWEAR / 08
Made to move08 / 08
01 — 04 / 08

Reference footwear designs for discussing creative directions.

REFERENCE CUSTOMER PHOTOGRAPHY / OKESHOE CUSTOMER GALLERY

Before the first step

A few things
worth knowing.

Can I start with just an idea?

Yes. Share reference images, your audience and the look you have in mind. The first step is to choose a development route and turn your brief into a clear set of requirements.

What can I customize?

The silhouette, upper materials, colours, logo placements, tongue, lining, insole, outsole, laces and packaging can all form part of your project brief.

How are minimum quantities decided?

Quantities depend on the selected style, material choices and any new tooling. An existing silhouette with new branding follows a different route from a fully developed design.

Will I see a sample before production?

Sample review is part of the development process. Confirm the fit, proportions, materials, branding and finish before moving to the agreed production stage.

Let’s make your next step

Your brand.
Your next pair.

Tell us what you want to make. A first concept, a reference style or a collection ready for its next chapter.

hello@mystylestep.com ↗
A GOOD BRIEF STARTS WITH
STYLE · QUANTITY · MATERIALS · BRANDING

Select a reference to include its filename in the brief. Attach the file in your email app.

Opens an email draft for you to review and send.
Please attach reference files in your email app.

Start your footwear project ↗